First author, Dr. Patricia Lockwood of Oxford University’s Department of Experimental Psychology, explains: ‘lots of our social interactions require us to put in effort. From holding open a door, to helping a colleague out with their work.
Senior author, Dr. Matthew Apps from the Department of Experimental Psychology, adds: ‘We often like to think of ourselves as sociable and willing to help other people out, but previous research has been very mixed on this issue.